Aleksandra "Ola" Czapiewska, née Kijewska

Aleksandra "Ola" Czapiewska, née Kijewska

Aleksandra "Ola" Czapiewska, née Kijewska

Sorceress of Projects & Wonders

Introducing Ola, a marketing mastermind with nearly two decades of expertise in transforming data into dynamic marketing strategies. Her remarkable track record includes transformative roles at Burda Media Polska, Polska Press Grupa, TIM S.A., and Media Saturn Holding. These positions have seen her launch and lead marketing initiatives that dramatically increased engagement and sales.

A certified Google Partner proficient in top marketing automation platforms like SalesManago and iPresso, Ola has consistently delivered solutions that enhance online visibility and propel business growth.

Currently at qoliber as the 'Sorceress of Projects & Wonders,' she expertly drives projects that surpass expectations, delivering top-notch product quality and securing a formidable market stance.

Posts by Aleksandra "Ola" Czapiewska, née Kijewska

Magento 2 and Headless Commerce: What Is It and Why Is It Worth It?

December 31, 2024

In the fast-evolving e-commerce landscape, Magento 2 stands out as a powerful platform known for its versatility and scalability. Recently, headless commerce has emerged as a transformative approach, offering enhanced flexibility and performance. This article explores the concept of headless commerce, its advantages, and how integrating it with Magento 2 can drive substantial growth for your business.

Security in Magento: How to Protect Your Online Store?

December 31, 2024

In today’s digital landscape, where e-commerce platforms are flourishing, Magento stands out as a powerful solution for managing online stores. However, the rise in online transactions also brings heightened cybersecurity risks. This article explores major cybersecurity challenges in e-commerce, including financial fraud, phishing, spam, brute force attacks, DDoS attacks, malware, and fake storefronts, and offers actionable strategies to safeguard your Magento store.

How to Optimize Magento for Conversion?

December 31, 2024

Conversion Rate Optimization (CRO) for Magento stores focuses on turning more site visitors into paying customers. Effective CRO requires a solid understanding of key metrics, goals, and potential challenges. Essential metrics, such as overall conversion rate, add-to-cart rate, cart abandonment rate, average order value, and customer acquisition cost, offer valuable insights. Typical CRO goals include increasing sales revenue, reducing cart abandonment, growing email subscriptions, and strengthening customer loyalty.

Integrating Magento with Popular Payment Systems

December 31, 2024

Integrating Magento with popular payment systems is crucial for delivering a seamless and secure shopping experience. Renowned for its flexibility and customization, Magento can be further optimized with the right payment gateways to cater to a diverse customer base. This article examines the top payment systems, the integration process, and essential security considerations for Magento stores.

Magento PWA (Progressive Web Apps) – The Future of Mobile E-commerce

December 31, 2024

The mobile e-commerce landscape is rapidly transforming, with Progressive Web Apps (PWAs) leading the way as a breakthrough innovation. Magento PWA blends the best features of web and mobile apps, delivering superior user experience and performance. This article explores the importance of Magento PWA, its advantages, potential challenges, and why it is poised to shape the future of mobile e-commerce.

The Challenge of Migrating to Magento 2 from Another Platform

December 31, 2024

When planning to migrate an online store to Magento 2 from another e-commerce platform like Shopify, BigCommerce, or WooCommerce, store owners must consider several critical factors. This detailed guide explores the challenges involved in the migration process and effective strategies to ensure a smooth transition.

TOP Magento Mobile Application Builder. Ranking

December 31, 2024

In today’s dynamic e-commerce landscape, a mobile application is essential rather than optional. As one of the leading e-commerce platforms, Magento offers a range of tools for creating mobile applications that can greatly boost conversions and enhance customer engagement. Below is a list of the top Magento mobile app builders.

Magento ERP Integration: Unify and Optimize eCommerce Operations

December 31, 2024

ERP (Enterprise Resource Planning) is a system that unifies different business functions—such as finance, human resources, supply chain, and customer relationship management—into a single, cohesive platform. By centralizing data, ERP systems help companies streamline operations and enhance decision-making, leading to improved efficiency and strategic planning across the organization.

Magento 2 via GitHub - Installation Guide

December 31, 2024

In this article, we’ll guide you through installing Magento 2 using GitHub. While the process may seem complex, this step-by-step guide makes it accessible even for those with minimal technical experience. We'll cover each stage, from downloading the files to launching Magento 2. Please note that the installation will be done through the terminal, with the Magento 2 source code pulled from the GitHub repository. Ensure that your system meets the requirements and that the necessary software is installed before beginning.

What are the requirements of Magento 2?

December 31, 2024

Magento 2 is one of the leading content management systems (CMS) for e-commerce, known for its robust features and flexibility. Ensuring optimal performance requires meeting certain system specifications. In this article, we’ll highlight the essential requirements for Magento 2 to help you successfully set up and maintain your online store.